Thursday, July 30, 2009


This agreement is between you (the “Sponsor”) and Smart and Trendy Moms (“STM”).

Ad Space Terms and Conditions:

Ad Rates and Positions.  Both Premium and Standard ads are seen on most pages of the website. Premium ads are positioned in the ad box higher on the page and have greater visibility.  Standard ads appear in the ad box on the lower portion of the page.

Ad size is 125px by 125px.  If you would like to discuss alternate sizes, please contact us.

Contracts and Payments.  Ad Space contracts will begin on the 1st or 15th of every month.  Should you choose to purchase an ad to go up on the 15th, we will pro-rate that month and ask that you pay for the next month also.

All ads (both monthly and 3-month contracts) must be paid in full before they are posted.  This fee is non-refundable and no portion will be returned should the Sponsor decide to discontinue the display of the ad at any time prior to the end of the contract period.

We will not hold any unpaid ad space.  Unpaid ads will be removed, and we reserve the right to offer that ad space to another advertiser. We will send one courtesy reminder via e-mail a few days before your ad expires. If you wish to renew your contract, please do so this at that time.

All payments must be sent via PayPal to

STM offers no Guarantees.  Although STM has a loyal follower base, we cannot guarantee the effectiveness of any ad, and we cannot guarantee traffic from any ad. No certain outcome is suggested or implied.

Ad Content and Responsibility. Sponsor is solely responsible for the content of the Sponsor’s ad and all advertising claims made within the ad.  Sponsor is solely responsible for any copyright infringements and any intellectual property issues that may arise. Sponsor agrees to indemnify and hold harmless STM, its owners, directors, officers, employees, agents and members for all losses, costs, damages, and expenses, including reasonable attorneys’ fees, arising from any claim for infringement of the rights of third parties based upon publication of the promotion in question, including, without limitation, those arising from claims or suits for defamation, liable, copyright or trademark infringement, misappropriation, violation of the Lanham Act or rights of privacy or publicity or from any and all similar claims now known or hereafter devised.

Right to refuse service. STM reserves the right to refuse or discontinue service at anytime without notice.

Service and down-time.  STM does its best to keep our site up.  However, some down-time is to be expected. Sponsor agrees to indemnify and hold harmless STM, its owners, directors, officers, employees, agents and members for all losses, costs,  claims, damages, or causes of action it may suffer as a result of the transactions contracted herein, including but not limited to loss resulting from service delays and incomplete or interrupted service, regardless of cause or fault.  STM’s liability is limited to extension of this contract by a period of time the promotion failed to display.  If service interruption is greater than 48 hours, please contact STM to discuss extension of this contract.

No conditions, printed or otherwise, or insertion orders or instructions which conflict with the provisions of this contract will be binding on STM.  Except as specifically agreed to by the STM and Sponsor, all promotion positioning/placement clauses and conditions will be treated as requests only and cannot be guaranteed.  In addition, the STM reserves the right to run an unlimited number of promotions at any given time on the website provided space is available.

Ad Approval/Removal.
  Sponsor is responsible for providing all information and digital artwork to meet specifications and guidelines.  STM reserves the right to determine the suitability of all promotions submitted for distribution, and to reject promotions that do not meet its editorial or digital criteria.  All Ads must be pre-approved by STM.

Sponsors generally choose to host images at a third party hosting service (such as Photo Bucket) or on their own servers.  This gives the Sponsor the opportunity to change his/her own image during the month by uploading a new image with the same name supplied to STM.  STM does allow this; however, all ads must be pre-approved by STM prior to posting. At STM, our reputation is very important to us.  STM reserves the right to refuse and/or remove an ad at anytime for any reason without notice. Refunds will not be issued.

Specifications. Ads must be static images in GIF, JPEG, or png format, and sized according to the specifications.  “Animated” ads will not be accepted.  STM will make changes to ads after each one month contract unit only.  Changes to self-hosted images require STM approval before they are posted.  Please contact Jennette Anderson or Kelly Long at for placement options before sending graphic files. Please include the URL, if any, to be linked to the image and “alt” tag content if desired.